Archives for October 2018

Insight Synthesis: Problem Statements

Last week, our team continued our Insight Synthesis work with the development of problem statements. These problem statements were developed from the journey maps that we developed. Since I was not in class on Thursday due to interview scheduling during our class time, I missed the development of these problem statements. However, I heard about […]

Persona Week: Middle-Class Miranda

This week we spent our time in class developing personas that we will use when we begin our ‘create’ process. Personas are supposed to help us prioritize decisions about our product and will help us to guide our next actions in a more consistent direction. Our creation of ‘Middle-Class Miranda’ is meant to stand as […]

Interviewing

I found the interviewing process to be challenging in a number of ways. First, the sheer time commitment of interviews was difficult with a busy schedule. Later on, transcribing was another big task to be tackled. With a thirty-minute long interview, the transcription process takes at least three to four times as long. As a […]